Graphic Designer Basics

Designers 1

On Thursday night, I spoke at an AIGA event in San Diego. Several people asked me the question, "Where can I look to find examples of great design?" and "Is there a resource for finding all of the industry's history?" The first step is to get a good graphic design history book such as A History of Graphic Design 3rd Edition by Philip B. Meggs.

Then, I suggest designobserver.com, the aiga.org medalist page, and this site burningsettlerscabin.com. Also look at my Lynda.com/Linked In course Graphic Design History. These are a good introduction to learn about individual designers who had an impact.

Next, after finding someone interesting, dig in. Research everywhere and find out more than anyone else knows. I do that every time I find a piece I love.

Here, then is the first of several (meaning more to come) lists of designers everyone should know and explore (not in a dirty way). I'm keeping these (mostly) to dead people for now, so the living won't be up in arms about inclusion. Most of these are covered in other Burning Settlers Cabin posts, just search (on the left).

Saul Bass

 

Herbert Bayer

 

Lester Beall

 

Lucian Bernhard

 

A.M. Cassandre

 

Tibor Kalman

 

Marget Larsen

 

Herb Lubalin

 

Alvin Lustig

 

Herbert Matter

 

Reid Miles

 

Laszlo Moholy-Nagy

 

Victor Moscoso/Fillmore Posters

 

Cipe Pineles

 

Paul Rand

 

Deborah Sussman

 

Bradbury Thompson

 

Jan Tschichold

 

Massimo and Leila Vignelli

 

Sean Adams

Sean Adams is the Dean of Visual Art and Communication at ArtCenter, founder of Burning Settlers Cabin studio, and on-screen author for LinkedIn Learning/Lynda.com He is the only two term AIGA national president in AIGA’s 100 year history. In 2014, Adams was awarded the AIGA Medal, the highest honor in the profession. He is an AIGA Fellow, and Aspen Design Fellow. He has been recognized by every major competition and publication including; How, Print, Step, Communication Arts, Graphis, AIGA, The Type Directors Club, The British Art Director’s Club, and the Art Director’s Club. Adams has been exhibited often, including a solo exhibition at The San Francisco Museum of Modern Art.

Adams is an author of multiple magazine columns, and several best-selling books. He has been cited as one of the forty most important people shaping design internationally, and one of the top ten influential designers in the United States. Previously, Adams was a founding partner at AdamsMorioka, whose clients included The Academy of Motion Picture Arts and Sciences, Disney, Mohawk Fine Papers, The Metropolitan Opera, Los Angeles County Museum of Natural History, Richard Meier & Partners, Sundance, and the University of Southern California.

www.burningsettlerscabin.com
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